Why Your End User Isn’t Always Your Customer – Where to focus!

Discover why understanding the difference between your end user and customer is crucial for your business success. Learn practical strategies to balance user experience with customer objectives, and why regular check-ins and a strong value proposition can make all the difference.

Best Practices – Planning for Success

A Business Analyst’s guide to planning a successful digital transformation project, highlighting the importance of each key stage and diving deep into the planning phase.

Digital Transformation: Guide to Success

Business Analyst’s guide to planning a successful digital transformation project, highlighting the importance of each key stage and diving deep into the planning phase.

‘Perfect’ is the Enemy of Done!

Every project begins with clarity but often encounters an all-too-common roadblock: the pursuit of perfection. Explore how this relentless chase can divert us from our core mission and learn from Agile principles about the value of ‘Just Enough’ in our quest for excellence.