Founder
Pawan Singh
A Melbourne-based senior Business Analyst with more than a decade inside loyalty, customer data and martech programs.
Clear thinking.
Practical progress.
Two weeks. Two hours a week of your time. A plan you can act on.
360network helps consumer brands and retailers de-risk loyalty, customer data and marketing technology programs, so they launch with clear requirements instead of costly rework.
It's led by founder Pawan Singh and partner Neh Singh, combining senior business analysis from some of Australia's best-known retail and consumer brands with careful financial and client management.
Book a free 45-minute program risk check
Partner
Neh Singh
Partner, Head of Finance & Customer ServiceLooks after the commercial side of 360network, so working with us is as clear as the work itself.
How we work
Less of your time. More to show for it.
Here's what a typical two-week sprint looks like, and who does what.
What lands on your desk
Day 1
A 60-minute kick-off. We agree the scope and who we need to talk to.
Days 2 to 4
We interview your people and walk through the process with them.
Day 5
You hear our early observations. No surprises later.
Days 6 to 9
We map, analyse and write it up.
Day 10
The playback. You receive the process maps, documented requirements and a prioritised plan.
| Task | 360network | Your team |
|---|---|---|
| Plan the sprint and book the sessions | ||
| Run interviews and workshops | Join the ones you're needed for | |
| Map processes and data flows | ||
| Write the requirements and documents | ||
| Chase details, gaps and loose ends | ||
| Review and make the decisions |
Your part: about two hours a week, spent on the decisions only you can make.
The principles behind it
- Requirements before build
- Data rules before integration
- Clear ownership before go-live
- Process clarity before automation or AI
- Readiness before launch
The people behind the work
Calm, structured
and practical.
Pawan Singh
Founder
Connect on LinkedInI'm Pawan, a Melbourne-based senior Business Analyst. For more than a decade I've worked inside loyalty, customer data and marketing technology programs at Woolworths Everyday Rewards, Coles, Adairs, The Star Entertainment Group, Endeavour Group and SEEK.
The pattern I see again and again: programs rarely stall because the technology is wrong. They stall because requirements, data rules and ownership weren't clear before the build started. I started 360network to fix that earlier, when it's cheapest to fix.
I'm at my best where the work is complex, many teams are involved, and the business needs a clear next step.
- Business analysis and requirements for complex programs
- Loyalty, CDP and customer data platforms
- Marketing technology migrations
- Data governance, rules and validation
- Aligning business, technology and vendors
Neh Singh
Partner, Head of Finance & Customer Service
I look after the commercial side of 360network, so that working with us is as clear as the work itself. With a background in financial modelling, forecasting and compliance, I make sure our estimates, agreements and invoices are transparent, accurate and exactly what we said they'd be. You'll only ever be invoiced for the days we've worked.
I'm also here to make sure you're happy with how we're working together. If anything isn't right, I want to hear about it. My job is to look after every client, from the first conversation to the final invoice.
- Clear estimates and transparent invoicing
- Financial modelling, budgeting and forecasting
- Compliance, including ATO and ASIC requirements
- Australian and international reporting standards (AASB and IFRS)
- A dedicated contact for how we work together
Track record
Where Pawan has done this work
- Woolworths Everyday Rewards
Collectables program
Key BA on a new loyalty currency spanning loyalty management, POS, merchandise and reporting. The program targeted roughly $200M in incremental sales.
- Woolworths Everyday Rewards
Customer Data Platform
Gathered requirements and supported the Tealium CDP rollout, capturing in-store and online data to build a single customer view for personalised offers.
- Coles
Product, pricing and promotions data
Defined data, integration and validation requirements for a Meta Advantage+ proof of concept that generated 1,000 SKU-level ads in under an hour, with a pathway to 10,000.
- Adairs
Golden Customer Record
Defined data governance, business rules and validation for a unified customer record across CRM and digital platforms, including hands-on data quality checks.
- The Star Entertainment Group
Marketing platform migration
Defined requirements, data mappings and transformation rules for the move from legacy platforms to Salesforce Marketing Cloud, enabling personalised customer communications.
- Endeavour Group
Pubs+ loyalty
Defined loyalty rules and loyalty engine integration for a consumer app, working with legal to meet state-based gambling and alcohol regulations.
Delivered in employed and contract roles, as part of Pawan's own career as a business analyst.
Certifications: Scrum Master Certified (SMC) · Salesforce Marketing Cloud experience
Next step